Facebook Business, Instagram Business Website Component Library

There’s hundreds of people that build for the Facebook and Instagram Business websites each week. In order to create new pages, blog posts, campaigns, and learning content, a re-usable component library was needed.

The component library house over 70 modules to use within Facebook’s CMS system, ranging from Heroes, Content, Media, Two-Columns, etc. The purpose of the library is to allow for web developers, designers and content writers to easily create new content on the website, without the need of an engineering team.

For this work, I led the strategic development needs coming from the Small Business Marketing and Global Business Marketing teams. Partnering with UX and Visual Designers to create on brand modules that are easily re-usable across various technical competencies.

The components are not gated, and can be viewed across the Facebook Business website and Instagram Business website.